Happy Retirement!

Bob Withers, General Manager & Royce Wilson October 2 was a bittersweet day at Subaru of Moncton as we said goodbye to one of our favourites, Royce Wilson, after 11 incredible years with our team. ❤️ Royce and Joanne Wilson Royce has been such a big part of Subaru of Moncton over the years, and […]
Steele Hyundai Fredericton At The 2026 Hyundai Platinum Invitational

Steele Hyundai Fredericton is proud to share a significant national milestone achieved by our sales team. Gabriel “Gabe” Marticorena has been recognized for the second consecutive year as one of the top 10 Hyundai sales consultants nationwide at the 2026 Hyundai Platinum Invitational, serving as the sole representative from Atlantic Canada at the Hyundai Canada […]
From The Showroom To The Cricket Pitch!

Fahad Ahmed We’re incredibly proud to congratulate our Sales Consultant, Fahad Ahmed, on officially signing with the Brampton Blazers! Fahad will be taking the field alongside some of the best cricket players in the world as the Blazers compete in the 2026 Global T20 Canada tournament. From helping customers find their perfect vehicle to chasing […]
Behind The Screams: Delivering Scary Good Deals

Ruth M, Preston Gleaton as Michael Myers, Ryan F, Christina W, Tim P, Christian Earlier this month, Christina Wood and I were brainstorming something fun the staff at Steele Hyundai New Braunfels could do during our October corporate visit. I asked Christina if she’d be willing to play a part in a video, and she […]
Celebrating Honda Excellence And The Retirement Of Arthur Morris

This past July, the Colonial Honda team set sail aboard the Kawartha Spirit for a day of celebration, with plenty to celebrate! Arthur Morris and family, accepting a small token of Colonial Honda’s gratitude; a word-chart with thoughtful words selected by his coworkers to describe him. The dealership had just been named a winner of […]
Fredericton Teams Launch Solera CRM

It was an exciting few days in Fredericton as the teams at Steele GMC Buick Fredericton and Steele Hyundai Fredericton officially launched our new Solera CRM! Our sales and management teams spent three full days training, learning, practicing, and getting comfortable with the new system. Change isn’t always easy, but I couldn’t be prouder of […]
Building People. Building Teams. Building Success.

Part of our Steele Advantage Financing (SAF) team enjoying some team building! 🙌 At SAF and Steele Auto Group, it’s not all about work. We believe in building stronger teams through spending time together, participating in activities, supporting one another, and creating an environment where everyone has the opportunity to grow both personally and professionally. […]
Discovering Gravity On DQ Miracle Treat Day!

Chris Doyle, Jessie Carreon, Blake Morrison, Matt Mutch, Caycie DesRoches, Leah Allen, Phil Gass, Hailey Gabriel and Gil MacLeod. We tried to build a DQ Miracle Treat Day pyramid… and let’s just say physics won this round. The Discover Kia team had an absolute blast supporting Dairy Queen! We enjoyed some delicious treats for an […]
Staff Appreciation Day At Action Corner!

Moe Dayfallah, Patsy Tremblett and Jason Comer Despite the gloomy weather outside, our Action Corner family enjoyed quite the Staff Appreciation Day treat. Chickadee Fried Chicken brought us the most delicious fried chicken to brighten up our Friday! A huge thank you to the Chickadee team for coming out and spoiling our crew. Submitted By: […]
From the Showroom Floor to the Cricket Pitch: PEI Makes History!

Sales Representative, Fahad Ahmed and General Manager, Patsy Tremblett History was made on the pitch, and Subaru of Charlottetown couldn’t be prouder! Huge congratulations to our very own Sales Representative and PEI Cricket team Captain, Fahad Ahmed, on bringing home the Canada Eastern Championship 2026 trophy for the first time ever. Sales Representative, Fahad Ahmed […]